Stan Store vs MyLinks.page vs Beacons (2026)

TL;DR: Stan Store alternatives compared on fees: Stan Store vs MyLinks.page vs Beacons. See which is cheapest for selling digital products from your bio in 2026.
You sell a $40 preset pack, a $200 course, or a coaching call from your bio link. The tool sitting between your audience and your payout quietly decides how much of that money you keep. Most creators searching for stan store alternatives find out the hard way: the platform that felt cheap at sign-up takes a bigger cut than they expected once sales pick up, or the flat fee they're paying dwarfs what they actually earn. The math is rarely shown side by side, so you guess.
This is the side-by-side. Three tools creators actually use to sell from a link in bio, compared on the one thing that changes your take-home pay: fee structure. Stan Store charges a flat monthly subscription. Beacons runs free but layers transaction fees on its lower tiers. MyLinks.page charges $9 a month with a 3% fee on product sales (0% on tips) beyond standard payment processing. We'll put real numbers against each at different sales volumes so you can see which one is cheapest for you, not for a creator with a different income.
Key takeaways
- Stan Store uses a flat fee (around $29/mo, check current pricing) and a low or no per-sale cut, so it gets cheaper per dollar the more you sell.
- Beacons is free to start but charges transaction fees on its free and lower tiers, which quietly scale with your revenue.
- MyLinks.page is $9/mo with just a 3% fee on product sales beyond payment processing, plus the option to connect a custom domain, free analytics, and verified revenue proof blocks.
- At low to mid sales volume, the cheapest option is usually the one with the lowest combined monthly fee plus per-sale cut, not the one with the lowest sticker price.
- According to DataReportal's Digital 2024 report, there are over 5 billion social media users worldwide, which is your addressable audience before any platform fee touches it.
Why fee structure decides your profit, not features
Two creators sell the same $1,000 in digital products this month. One keeps $910. The other keeps $740. The difference isn't talent or audience size. It's the fee model their bio tool uses. Feature lists are easy to compare and easy to forget. Fees compound on every single sale, every month, forever.
There are two fee models in this space, and they behave like opposites. A flat subscription (Stan Store) is a fixed cost that doesn't grow when your sales grow, which means your effective fee rate drops as you earn more. A transaction fee (Beacons on its free and lower tiers) is a percentage that grows in lockstep with revenue, so it never gets cheaper per dollar. MyLinks.page sits outside both traps: a small fixed $9/mo and a 3% product-sale fee (0% on tips) beyond the processor's standard cut.
Before you compare any link in bio tools, it helps to understand what the page is actually doing for you, because the tool is more than a fee line. If you're new to the format, here's a primer on what is link in bio and why creators route their whole audience through one page.
The two questions that decide everything
Ask two things before you pick. First: how much do I sell per month right now, honestly, not at my goal? Second: is my monthly revenue stable or climbing? A flat fee rewards high, steady earners. A per-sale fee punishes growth. A low fixed fee with no sales cut, like MyLinks.page, stays cheap whether you sell $50 or $5,000, which makes it the safe default when you're unsure where your sales will land.
The three tools, head to head
Here's the direct comparison for creators selling digital products, courses, or coaching from a bio page. Stan Store is built as a creator storefront with a flat monthly fee around $29/mo and a low or no per-sale cut. Beacons offers a free tier with transaction fees on the free and lower tiers, scaling down as you pay for higher plans. MyLinks.page is a link in bio with selling built in: $9/mo, a 3% product-sale fee (0% on tips) beyond processing, and the option to connect your own custom domain.
| | Stan Store | MyLinks.page | Beacons |
|---|---|---|---|
| Monthly price | ~$29/mo (check current pricing) | $9/mo (Pro) | Free tier, paid tiers above |
| Per-sale / transaction fee | Low or none (flat-fee model) | None beyond payment processing | Transaction fees on free/lower tiers |
| Custom domain | Check current plan | Included on every Pro plan | Varies by tier |
| Free analytics | Check current plan | Yes, on the free plan | Varies by tier |
| Best for | High, steady digital-product sales | Creators who want low fixed cost + SEO + proof | Starting free, testing demand |
A few honest notes on reading this table. Stan Store's flat-fee model genuinely wins for some creators: if you reliably sell several thousand dollars a month, a fixed ~$29 is a tiny percentage of revenue. Beacons' free tier is a real on-ramp with zero upfront cost, which matters when you're validating whether anyone will buy at all. MyLinks.page's pitch is the middle path that doesn't punish either end: cheap enough to start, with a flat 3% product fee, not the escalating cuts that punish you when you scale.
Where the verified proof blocks change the pitch
One thing neither competitor frames the same way: trust on the page itself. MyLinks.page has verified proof blocks that pull live data, like real Stripe revenue, subscriber counts, or follower numbers, and display them on your bio. For someone selling a course or coaching, "1,240 students enrolled" pulled from real data converts better than a number you typed yourself. It's a selling tool, not just a fee structure, and it's bundled into the same $9.
Switch from Linktree in 60 seconds
Paste your Linktree URL — we'll bring over your links, bio, and avatar. Free forever, no credit card.
Import my Linktree →
Worked example: what each costs at $1,000/mo in sales
Let's run real money through each model. Assume you sell $1,000/mo in digital products. To keep this fair, standard payment processing (roughly 2.9% + $0.30 per transaction, the typical Stripe/PayPal rate, check current rates) applies to all three because that's the processor's cut, not the platform's. We'll assume 20 sales of $50 each, so processing is about $35 across the month. These are hedged estimates to show the shape of the math, not a quote.
Here's the rough monthly cost of each tool at $1,000 in sales:
- Stan Store: ~$29 flat fee + ~$35 processing = ~$64/mo, with little to no extra per-sale platform cut on top. Your effective platform cost is about 2.9% of revenue.
- MyLinks.page: $9 Pro + ~$35 processing + $0 platform sales fee = ~$44/mo. Effective platform cost is the $9 fixed, roughly 0.9% of revenue at this volume.
- Beacons: $0 base on the free tier, but transaction fees on the free/lower tiers apply on top of processing. The platform fee is a percentage of each sale, so your total lands above pure processing and rises with revenue. Check current pricing for the exact rate on your tier; on a free tier this is where the gap shows up.
At $1,000/mo, the lowest fixed monthly cost here is MyLinks.page at $9 (plus a low 3% product fee), versus a $29 flat fee, or a free tier that charges a bigger per-sale percentages. The picture shifts at scale, though.
The crossover point at higher volume
Now sell $5,000/mo. Stan Store's flat ~$29 is now a rounding error, about 0.6% of revenue, so its model gets attractive for high earners. A percentage transaction fee on a free tier, by contrast, gets more expensive in absolute dollars as you sell more, because it's a slice of a bigger pie. MyLinks.page stays at $9 fixed with a low 3% product fee, so its effective rate keeps dropping the more you earn, the same direction as a flat fee but starting from a lower number. The general rule: percentage fees hurt growth, fixed fees reward it, and the lowest fixed fee wins at almost every volume. For more ways to squeeze revenue out of the same traffic, here's a guide on how to monetize your link in bio.
Beyond fees: what else you're paying for
Fees decide profit, but they're not the only line that matters. A custom domain, for instance, is included on every MyLinks.page Pro plan, and it does real work: a page on your own domain can rank in search and build SEO equity, where a generic subdomain mostly can't. According to Google Search Central, descriptive, crawlable URLs help search engines understand your pages, which is hard to get from a locked competitor subdomain.
Free analytics is the other quiet differentiator. MyLinks.page includes analytics on the free plan, so you can see which product link actually converts before you spend a dollar on ads or a course launch. Add video backgrounds, designer templates, a tip jar, and digital product sales on the bio page itself, and the $9 plan starts covering ground that would otherwise need a separate storefront tool.
Selling digital products directly from the bio
All three tools let you sell digital products link in bio, but the packaging differs. Stan Store is storefront-first, designed around the product catalog. Beacons bundles a store into its broader creator suite. MyLinks.page puts the tip jar and digital product sales directly on the bio page with a 3% product-sale fee (0% on tips) beyond payment processing, so the page your audience already visits becomes the checkout. If you're weighing the wider field of tools, this roundup of the best linktree alternatives 2026 covers options beyond these three.
How to pick in 30 seconds
Match the tool to your revenue shape. If you reliably sell several thousand dollars a month in digital products and want a dedicated storefront, Stan Store's flat fee is defensible. If you have zero budget and you're testing whether anyone will buy, Beacons' free tier lets you start at no upfront cost, as long as you accept transaction fees on the lower tiers. If you want the lowest fixed cost with a low 3% product fee, plus a custom domain and analytics that help you actually grow, MyLinks.page at $9/mo is the cheapest path at most volumes.
One more honest factor: switching cost. MyLinks.page imports an existing Linktree in about 5 seconds and bills honestly, with no surprise add-ons. If you're consolidating from another tool, that import speed and clear billing remove the usual friction of moving your whole audience to a new page.
Frequently asked questions
Is Stan Store worth it?
Stan Store is worth it if you sell several thousand dollars a month in digital products or courses and want a storefront-first tool. The flat fee (around $29/mo, check current pricing) becomes a small percentage of revenue at high volume. At low sales, the same flat fee is a large share of your income.
What are the best Stan Store alternatives?
The strongest Stan Store alternatives for selling from a bio are MyLinks.page ($9/mo, a 3% product-sale fee (0% on tips) beyond processing, custom domain and analytics included) and Beacons (free tier with transaction fees on lower tiers). The right pick depends on your sales volume and whether you prefer a flat or per-sale fee model.
Which is cheapest for selling digital products?
At most sales volumes, the cheapest is the tool with the lowest combined monthly fee plus per-sale cut. MyLinks.page at $9/mo with a 3% product-sale fee (0% on tips) usually beats a ~$29 flat fee and beats a free tier that charges transaction percentages. At very high, steady volume a flat-fee tool can also be efficient. Run your own numbers.
Does Beacons charge transaction fees?
Beacons offers a free tier and applies transaction fees on its free and lower tiers, with the percentage decreasing on higher paid plans. Check Beacons' current pricing for the exact rate, because it changes by tier. Those fees are on top of standard payment processing.
Can I sell courses and coaching from a link in bio?
Yes. All three tools support selling digital products, courses, and coaching from a bio page. The difference is the fee on each sale and what's bundled around it, like a custom domain, analytics, or verified proof blocks. Pick based on your monthly revenue and which fee model costs you less.
The bottom line for creators who sell
Fees are the only line on this comparison that follows you to every sale you ever make. A flat fee like Stan Store's rewards high, steady earners. A transaction fee like Beacons' on the lower tiers quietly grows with your revenue. A low fixed fee with no sales cut, which is what MyLinks.page offers at $9/mo, stays cheap whether you're making your first $100 or your fiftieth thousand, and bundles in the custom domain, free analytics, and verified proof blocks that actually move sales.
Run your own number: take your real monthly sales, multiply each model's fee against it, and see who leaves the most in your account. Then start where the math points. You can claim your MyLinks.page handle free, import an existing page in about 5 seconds, and keep every dollar past standard processing.